Sisal reaffirms its commitment to innovation, supporting two of the most important events dedicated to digital skills and technological innovation: Milano Digital Week and Wired Next Fest. 

"Innovation represents a fundamental pillar of our strategic evolution, the main growth factor that has made Sisal a digital company at an international level," - commented Francesco Durante, CEO of Sisal - "This is why we decided this year to actively participate in two of the most important Italian events dedicated to innovation, to confront and reflect on the impacts of technology and digital on society and people's lives. As Sisal we want to testify, strengthened by a history of more than 75 years, the centrality of digital transformation in building an increasingly competitive and sustainable innovation ecosystem, in Italy and abroad." 

The partnership with Milano Digital Week begins Oct. 5-6, at the Randstad Tech Talent Factory, with a Hackathon to engage graduates in ICT and digital subjects in identifying ideas and solutions to help solve environmental, social, economic and cultural challenges.

It will continue on Oct. 9 (at 11:45 a.m.) at Sisal's headquarters in Via Ugo Bassi 6 with the panel "Towards a more ethical and responsible AI," featuring Stefano De Vita, Responsible Gaming & Market Intelligence Director at Sisal, Luisella Giani, Europe and Middle East Head of Digital Enterprise Advisory at Avanade, and Stefano Mainetti, Aggregate Professor POLIMI Graduate School of Management, moderated by Sergio Amati, IAB Italy General Manager. 

Also on Oct. 9 at 3 p.m. at the Museum of Science and Technology, the topic of Metaverse enabling technologies will also be explored, with a panel discussion entitled "Metaverse - what's beyond the Keyword" with the participation of Mario Martinelli, Chief Technology Officer of Sisal, Lorenzo Montagna, CEO Secondastella VR, Simona Zanette, CEO Hearst Digital and Gianluca Polegri, Head of Digital Services Engineering. 

All events will be available for streaming on the Milan Digital Week website (www.milanodigitalweek.com).

To raise awareness of the possible environmental impacts of digital Sisal, as part of Milano Digital Week, has also decided to support the ZED (Zero Emission Digital) project, the programmatic Manifesto, promoted by IAB Italia, which combines behavior guidelines and best practices against digital pollution by providing concrete tools for measuring CO2 emissions related to online activities for companies and people. The Manifesto will be made available digitally on the official website of Milano Digital Week (and also at the event's main event venues. 

During this week of appointments, Francesco Durante, CEO of Sisal, will take the stage at Wired Next Fest on Saturday, Oct. 7 at 4:55 p.m.: together with Wired's Editor-in-Chief, Federico Ferrazza, they will talk about digital transformation and skills in an interview on "Training at the Center of Innovation."