About us

About us

Founded in 1945 as the realisation of the dream and ingenuity of three sports journalists, Sisal was the first Italian company to operate in the gaming and betting industry under a government licence. Our brand boasts over 39,000 retail outlets spread across Italy.

The story of Sisal is a testament to Italian enterprise at its finest. Over the years, Sisal has created a succession of popular, high-quality games, including the football pools Totocalcio and Totip and, more recently, the lotteries SuperEnalotto and Win for Life.
 

The success of Sisal’s creative force is the basis of our financial results and reputation, building a company that has earned the trust and credibility of its over 6.8 million Italian consumers over more than seventy years in business. We develop and manage games with expertise and high standards of integrity, transparency and security: all essential characteristics for companies operating in a highly regulated sector subject to strict state controls.
 

In particular, Sisal operates in the regulated gaming sector, managing a wide range of online and offline games: lotteries, betting, casino games and amusement machines. Sisal handles €8.8 billion in the gaming sector, employs more than 1,800 people and operates a network comprising over 39,000 retail outlets.

Today, Sisal's story also leads it to achievements abroad: through a detailed internationalisation strategy, the company has successfully managed to develop new business opportunities and consolidate its leadership in new markets. In particular, in addition to the Italian market, Sisal also operates in Morocco, Spain and Turkey.

 

Investor Relations

Company Strategy

Innovations is part of our DNA, and this approach has allowed us to diversify and generate value over time. Innovation provides us with strategic leverage in order to fully exploit the opportunities and challenges posed by digitisation.

SUSTAINABILITY

The importance of relations

Sisal is a company born of the determination of three journalists to rekindle a spirit of common purpose and to strengthen a country devastated by the Second World War.
PRESS RELEASE
Milan, 23 December 2019

Francesco Durante new Sisal SpA CEO

Following the separation of the payments and gaming businesses, Francesco Durante has been appointed CEO of Sisal SpA.