Playful activity, recreational time. Synonymous with amusement, leisure, entertainment.

We at Sisal believe in gaming, by definition. That’s why we’ve always worked hard to preserve its true meaning, engaging not only with players, but also with our employees, customers and the institutions, to promote a shared culture of safe and responsible gaming.

6.3
m

Our customers

People who have chosen our products.
40
k

Sales Points

Our distribution network is well spread all across Italy.
8.2
bn €

Revenue

The proceeds from the sales of our products.
523.7
m €

OPERATING INCOME

The income from the sales of our products.
6.3
m

Our customers

People who have chosen our products.
40
k

Sales Points

Our distribution network is well spread all across Italy.
8.2
bn €

Revenue

The proceeds from the sales of our products.
523.7
m €

OPERATING INCOME

The income from the sales of our products.

We operate in the regulated market for games with cash prizes, working with the most important Italian institutions to promote sustainable development in the sector, leveraging all our skills acquired thanks to our well-established experience of the gaming market, listening and catering to the needs of our consumers.

We are proud to be a leader in today's gaming market:

  • Sisal market share calculated on proceeds: total gaming market, 2020 full year: 8.6% (2nd position);
  • Sisal market share calculated on proceeds: offline gaming market, 2020 full year: 9.0% (2nd position);
  • Sisal Market Share calculated on Expenditure/GGR: 2020 full year online market: 10.5% (first position).


The companies of the Sisal S.p.A. group and Sisal Entertainment S.p.A. have been instrumental in the process of legalising gaming in Italy, by bidding in a series of tenders since 2000 until today, which have gradually regulated various types of games:

  • National Lottery games;
  • Gioco online Online gaming;
  • Betting on sports and horse racing (both totalisator and fixed-odds bets);
  • Amusement machines, i.e. slot machines and video lottery terminals.
$html-titolo.getData()
INVESTOR RELATIONS

Sisal Group Consolidated Financial Statement 2020

Investor Relations

Company Strategy

Innovations is part of our DNA, and this approach has allowed us to diversify and generate value over time. Innovation provides us with strategic leverage in order to fully exploit the opportunities and challenges posed by digitisation.

Sustainability

2019 Sustainability Report

The omnichannel model

Our distribution model is based on omnichannel logic, in which the extensive retail network, that guarantees a widespread presence throughout the territory, the Sisal.it website and the apps operate synergistically, offering a fluid experience to the consumer.